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Photographing your brand
Always show who you are, what you do and why you do it! I can’t remember who said this many moons ago, but it is such a good guide for your content creation. And when you create this kind of content with your brand in mind, you simply can’t go wrong. This is what I […]
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Planning & shooting for the end use
Before you shoot 100 images, just pause and consider the aim for those images. It’s no good having your content all worked out, and the image ready to go, and then realise that once the image has been cropped to fit the space, it total doesn’t work anymore! Always work with the end use in […]
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Content planing – the visuals
You have worked out a year’s worth of content; you have awareness days, events, promotions and a big arsenal of motivational quotes! The next step is working our your visuals. What will you actually use to go with each of yours ideas? Every single (working) day, you will need yet another pictures to post. Here […]